Man muss schon genau hinsehen, um zu erkennen, das es hier nicht um den Brotkrümmel im Zahnzwischenraum, sondern um die Photoshop Retusche geht. Vielleicht mal besser Zähne putzen, damit der Betrachter auch weiß, wo er hingucken muss. Colgate Zahnseide kann hier Abhilfe schaffen.
HL. Not even that six fingered hand gets more attention than mouth without care
HL. Not even that missing ear gets more attention than mouth without care
HL. Not even that extra hand gets more attention than mouth without care
Credits
Client: Colgate Total Dental Floss
Advertising Agency: Y&R, Sao Paulo, Brazil
Chief Creative Officer: Rui Branquinho
Creative Directors: Rui Branquinho, Flavio Casarotti
Art Director: Renato Butori
Copywriters: Fabio Victoria, Pedro Bullos
Photographer: Bruno Cals
Art Buyer: Monica Beretta
Print Agency Producers: Elaine Carvalho, Flavio Zamboni
Account Managers: Valeria Ordonhez, Claudia Menezes
Planners: Fernanda Flandoli, Eliana Yamaguchi, Adriano Eliezer
Media team: Gustavo Gaion, Fabiola Sidorenko
